/* /* Utility / Flip - hide the element */ [data-wf--utility-flip--variant] { display: none; } /* ================================================ MOBILE SCALING ================================================ */ @media (max-width: 991px) { /* Corner positions */ [data-wf--background-element--position="top-left"]:not(:has([data-wf--utility-flip--variant])), [data-wf--background-element--position="top-left"]:has([data-wf--utility-flip--variant="none"]), [data-wf--background-element--position="top-right"]:not(:has([data-wf--utility-flip--variant])), [data-wf--background-element--position="top-right"]:has([data-wf--utility-flip--variant="none"]), [data-wf--background-element--position="bottom-left"]:not(:has([data-wf--utility-flip--variant])), [data-wf--background-element--position="bottom-left"]:has([data-wf--utility-flip--variant="none"]), [data-wf--background-element--position="bottom-right"]:not(:has([data-wf--utility-flip--variant])), [data-wf--background-element--position="bottom-right"]:has([data-wf--utility-flip--variant="none"]) { transform: scale(0.75); } /* Corner positions with flip */ [data-wf--background-element--position="top-left"]:has([data-wf--utility-flip--variant="horizontal"]), [data-wf--background-element--position="top-right"]:has([data-wf--utility-flip--variant="horizontal"]), [data-wf--background-element--position="bottom-left"]:has([data-wf--utility-flip--variant="horizontal"]), [data-wf--background-element--position="bottom-right"]:has([data-wf--utility-flip--variant="horizontal"]) { transform: scaleX(-1) scale(0.75); } [data-wf--background-element--position="top-left"]:has([data-wf--utility-flip--variant="vertical"]), [data-wf--background-element--position="top-right"]:has([data-wf--utility-flip--variant="vertical"]), [data-wf--background-element--position="bottom-left"]:has([data-wf--utility-flip--variant="vertical"]), [data-wf--background-element--position="bottom-right"]:has([data-wf--utility-flip--variant="vertical"]) { transform: scaleY(-1) scale(0.75); } [data-wf--background-element--position="top-left"]:has([data-wf--utility-flip--variant="both"]), [data-wf--background-element--position="top-right"]:has([data-wf--utility-flip--variant="both"]), [data-wf--background-element--position="bottom-left"]:has([data-wf--utility-flip--variant="both"]), [data-wf--background-element--position="bottom-right"]:has([data-wf--utility-flip--variant="both"]) { transform: scale(-0.75, -0.75); } /* Center positions */ [data-wf--background-element--position="top-center"]:not(:has([data-wf--utility-flip--variant])), [data-wf--background-element--position="top-center"]:has([data-wf--utility-flip--variant="none"]), [data-wf--background-element--position="bottom-center"]:not(:has([data-wf--utility-flip--variant])), [data-wf--background-element--position="bottom-center"]:has([data-wf--utility-flip--variant="none"]) { transform: translateX(-50%) scale(0.75); } [data-wf--background-element--position="center-left"]:not(:has([data-wf--utility-flip--variant])), [data-wf--background-element--position="center-left"]:has([data-wf--utility-flip--variant="none"]), [data-wf--background-element--position="center-right"]:not(:has([data-wf--utility-flip--variant])), [data-wf--background-element--position="center-right"]:has([data-wf--utility-flip--variant="none"]) { transform: translateY(-50%) scale(0.75); } [data-wf--background-element--position="center"]:not(:has([data-wf--utility-flip--variant])), [data-wf--background-element--position="center"]:has([data-wf--utility-flip--variant="none"]) { transform: translate(-50%, -50%) scale(0.75); } } @media (max-width: 767px) { /* Corner positions */ [data-wf--background-element--position="top-left"]:not(:has([data-wf--utility-flip--variant])), [data-wf--background-element--position="top-left"]:has([data-wf--utility-flip--variant="none"]), [data-wf--background-element--position="top-right"]:not(:has([data-wf--utility-flip--variant])), [data-wf--background-element--position="top-right"]:has([data-wf--utility-flip--variant="none"]), [data-wf--background-element--position="bottom-left"]:not(:has([data-wf--utility-flip--variant])), [data-wf--background-element--position="bottom-left"]:has([data-wf--utility-flip--variant="none"]), [data-wf--background-element--position="bottom-right"]:not(:has([data-wf--utility-flip--variant])), [data-wf--background-element--position="bottom-right"]:has([data-wf--utility-flip--variant="none"]) { transform: scale(0.5); } /* Corner positions with flip */ [data-wf--background-element--position="top-left"]:has([data-wf--utility-flip--variant="horizontal"]), [data-wf--background-element--position="top-right"]:has([data-wf--utility-flip--variant="horizontal"]), [data-wf--background-element--position="bottom-left"]:has([data-wf--utility-flip--variant="horizontal"]), [data-wf--background-element--position="bottom-right"]:has([data-wf--utility-flip--variant="horizontal"]) { transform: scaleX(-1) scale(0.5); } [data-wf--background-element--position="top-left"]:has([data-wf--utility-flip--variant="vertical"]), [data-wf--background-element--position="top-right"]:has([data-wf--utility-flip--variant="vertical"]), [data-wf--background-element--position="bottom-left"]:has([data-wf--utility-flip--variant="vertical"]), [data-wf--background-element--position="bottom-right"]:has([data-wf--utility-flip--variant="vertical"]) { transform: scaleY(-1) scale(0.5); } [data-wf--background-element--position="top-left"]:has([data-wf--utility-flip--variant="both"]), [data-wf--background-element--position="top-right"]:has([data-wf--utility-flip--variant="both"]), [data-wf--background-element--position="bottom-left"]:has([data-wf--utility-flip--variant="both"]), [data-wf--background-element--position="bottom-right"]:has([data-wf--utility-flip--variant="both"]) { transform: scale(-0.5, -0.5); } /* Center positions */ [data-wf--background-element--position="top-center"]:not(:has([data-wf--utility-flip--variant])), [data-wf--background-element--position="top-center"]:has([data-wf--utility-flip--variant="none"]), [data-wf--background-element--position="bottom-center"]:not(:has([data-wf--utility-flip--variant])), [data-wf--background-element--position="bottom-center"]:has([data-wf--utility-flip--variant="none"]) { transform: translateX(-50%) scale(0.5); } [data-wf--background-element--position="center-left"]:not(:has([data-wf--utility-flip--variant])), [data-wf--background-element--position="center-left"]:has([data-wf--utility-flip--variant="none"]), [data-wf--background-element--position="center-right"]:not(:has([data-wf--utility-flip--variant])), [data-wf--background-element--position="center-right"]:has([data-wf--utility-flip--variant="none"]) { transform: translateY(-50%) scale(0.5); } [data-wf--background-element--position="center"]:not(:has([data-wf--utility-flip--variant])), [data-wf--background-element--position="center"]:has([data-wf--utility-flip--variant="none"]) { transform: translate(-50%, -50%) scale(0.5); } } */

DoorDash for Work

32% brand familiarity lift

B2B service targeting decision-makers through digital screens in office breakrooms, elevator screens, in-office touchscreen vending, and other place-based formats. High dwell times and contextual relevance to working professionals drove measured brand lift.

Challenge

DoorDash sought to boost brand awareness of their DoorDash For Work service, which provides businesses easy-to-use meal solutions anytime, anywhere.

solution

DoorDash partnered with AdQuick to launch a hyper-targeted OOH campaign, using a strategic mix of digital ads in office elevators, on in-office touch-screen vending machines, and other place-based ad formats. Not only are these formats perfectly suited to reaching a B2B audience, but they offer high dwell times and contextual relevance.

results
  • 32% lift in brand familiarity
  • 23% lift in consideration
  • 22% lift in aided brand awareness

Jack in the Box

8.8% lift in store visits

Midwest

146.8% brand awareness increase

NBA Franchise

143% lift in actual game attendance

GetYourGuide

42,100 online conversions from place-based screens

See what's available

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